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Read the Client Success Stories


See how we've helped clients optimize their digital marketing efforts.


Employee Spotlight: Amy Goins


January's Employee Spotlight is dedicated to Amy Goins, one of Vertical Nerve's Senior Web Project Managers. Amy has been with Vertical Nerve since August 2015, planning, coordinating and implementing website design projects for clients. Throughout her project management career, she has managed website content and traffic as well as organized and finalized digital projects across multiple industries.  Amy is an expert in information architecture and website design. She spends her...
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Capturing the Attention of Generation Z


As marketers, we’re all very familiar with generational marketing demographics. Marketing plans are laid out to effectively reach baby boomers, generation X and/or millennials, depending on your brand’s target audience. But… What if I told you there was another generation you might be overlooking in your marketing plan? A generation with over $44 billion in purchasing power that could be going untapped? Do you have a unique marketing...
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It’s 2016: Year of the Beacons


We live in a mobile-first world. Welcome to 2016, where marketers have the power to stalk and track and watch a consumer’s each and every move. Beacons make increasingly personalized campaigns possible, allowing offers to target down to the category and product level based on the location of a consumer’s location. Beacons are devices powered with technology that use bluetooth to connect with mobile phones through enabled applications. Beacons are a great fit for...
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Google+ Says Bye Bye to Local Search


Remember the day when Google+ launched? Yeah, me either. The social media network never really took off, earning the buzz that was once forecasted for it. The main areas of the site that flourished and grew in user engagement were Photos, Communities and Collections. So it’s no wonder that Google shifted the focus of Google+ offerings . The new Google+ changed the way local businesses are displayed. Check out the original Google+ page for a business:...
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Local SEO and the Importance of User Reviews


Picture this: you’re on a beach vacation in Malibu, and it’s your first time on the West Coast. Interested in a delicious, seafood dinner at a popular restaurant, you pull up Google on your phone and search for “seafood restaurant in Malibu.” And this is what you see…     Not a list of restaurant homepages but reviews! Moz attributes 23.1% of the total Overall Ranking Factors in Google search to Google My Business and Review Signals...
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Employee Spotlight: Casey Milstead


December's 2015 Employee Spotlight is dedicated to Casey Milstead, one of Vertical Nerve's Front-End Web Developer and Designers. Casey has been with Vertical Nerve since May 2015, chasing his passion for website development and design. Throughout his coding career, he has created and maintained Drupal websites and their content, designed marketing materials for social media, email, web and print, and created web applications and forms to streamline data analysis and collection. ...
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All We Want For Christmas Is...


The Vertical Nerds have made their Christmas lists and checked them twice! What is everyone hoping to find under the tree this weekend? I took an office poll to find out the most coveted items that people want this holiday, and the results are in! It’s no surprise that tech gadgets top the list. From cameras to TVs and wearables, the Vertical Nerds want the latest and greatest gadgets this year. Senior Account Manager, Fernando Sotelo shared me with his excitement for a...
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January 25, 2016
January's Employee Spotlight is dedicated to Amy Goins, one of Vertical Nerve's Senior Web...

January 18, 2016
As marketers, we’re all very familiar with generational marketing demographics....
October 9, 2012
Vertical Nerve, a nationally recognized analytics, search marketing, web and mobile development...

September 19, 2012
Vertical Nerve, a nationally recognized analytics, search marketing, web and mobile development...
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