Vertical Nerve University has a class for everyone, from webinars on search engine marketing to in-person analytics trainings.
Our In 60 Seconds series addresses a number of concerns and emerging trends in online marketing
Google Analytics has fantastic integration with AdWords, but for other online marketing channels, you need to tag your URLs for accurate tracking. This includes PPC advertising on Microsoft AdCenter, email marketing in some cases, banner advertising, etc.
The official Google URL Builder is here, but to be honest it's a little hard to understand, so we've simplified things below.