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Remember the last time you design or re-designed a website? It was a beating, huh? Past-due. Over-budget. The whole process is enough to make you want to cry. It's no wonder most folks want to launch a website and forget about it for a time. But the days of launching a site and letting it sit idle for two or three years are over. Savvy markets are embracing a continuous improvement and optimization model that uses real visitor data to constantly improve the performance of a site. After all, that's the point anyways, right?
At Vertical Nerve, our team of digital analysts and UI/UX designers work together to design and improve online experiences for our customers. We're not satisfied at taking one shot and living with the results. Rather, we want to work with you on an ongoing basis to continually test, refine and improve your online conversion rate. We use industry-leading A/B testing tools, granular data collection platforms and of course Google Analytics to find weaknesses or opportunities, then improve on them.
Did you know the average web conversion rate is around 2%? That means 98% of the time, visitors come to your website but leave without doing anything of consequence. No sales. No leads. No connection. We help our clients continually drive this number up through data-driven processes and statistical testing and improvement.
Contact us to learn more about our Continuous Improvement services today!